Google Adwords & Search campaigns may be ongoing for a very long time. In many cases, campaign optimization has been neglected by business owners for several months or even years. Businesses must stay ahead of the curve to gain a competitive edge in the paid search market. There are many updates available and plenty of options for optimization and customization.

At Market Penetrator, Our PPC Audits are designed to dive deep into paid search campaigns in order to identify what is working and what isn’t. Here are some of the standard campaign checks we offer:

• Ad & AdGroup Optimization
• Click through Rate Benchmarking
• Unused Ad Budget
• Settings Best Practices
• Conversion Optimization Opportunities
• Recommendations for Landing Pages
• Mobile Optimization
• Keyword Segmentation
• Ad Scheduling
• There’s more to life than you can imagine

Paid Search is a viable option for many businesses. Without someone to oversee the campaigns every day, how can you be sure you are getting the desired results? You will need someone to audit the campaign and let you know if it is performing as expected or if there are areas for improvement.

For more information about our SEM Audit services, please call us.