Local Search

Traditional Local Search & Map Listings

SEO extends beyond the national coverage. Localized marketing has become even more important for local businesses, as well as national companies with local offices. You can find a local SEO company with local offices if you have one. Physical location if your business is even remotely local to clients and customers, local search can help you increase your visibility and generate leads for your company.

Local search optimization has been proven to work for many clients.

  • Extensive keyword research
  • Implementation of technical SEO
  • Website and On-Page Optimization
  • Name, Address, and Phone Number (NAP). Ensure consistency across web listings
  • We’ll find them!
  • Citation & Directory Listing Building
  • Google Plus Profile Optimization
  • On-Page Optimization
  • Strategies for Collecting Testimonials and Reviews on Yelp, Google, or Industry-Specific Websites
  • Localized Link Building (Link Reclamation, Blogger Outreach, Broken Links, etc..)
  • Local Content Creation
  • Mobilized Optimization

Organic Search versus local search

You will see organic search in traditional organic listings on Google, Yahoo!, and Bing. Local Search is a mix of map and natural listings. Listings that have letters next to them vary from A to H in each search engine.

Why local search matters

Most businesses in the U.S. service customers locally, and most have an office, retail, or industrial location. Local search is a great way to drive targeted traffic to your business location than natural search.

Google’s Map Listing algorithm and Bing’s natural search algorithm are distinct. This makes it crucial to have two strategies for optimization in order to place powerful keywords that convert well. Our marketing philosophy is brand enhancement and conversion optimization. Reviews and testimonials from clients will result in more leads and phone calls. It is important to have a website that is optimized using the right language and keywords, based on what people search for. We can help you determine the best ROI and future optimizations.

It is not an easy task. It’s not glamorous. It works …..really good.

Enterprise Local Search

Enterprise local search is for companies with multiple locations. Local search is even more important if you have more than 10 locations. Since 2010, we have been using these best practices for our clients and are always up-to-date on how to optimize multiple locations for one brand. Optimizing locations should be done with care and attention to detail. It’s not enough just to list all your locations on one page. Each page for each location must be distinct. Our services for enterprise local search include content development, standard search and map listing optimization. These services include:

  • Google+ Profile Page Optimization
  • Audits of SEO for Enterprises
  • Check for inconsistency in local SEO N.A.P
  • Bulk Local SEO Listing Optimization
  • Local SEO Reporting for Mass Local Citation Building Enterprise Local SEO Reporting

Link Building for Local Search

Local search is still about links. Local businesses gain trust, authority and ranking opportunities through links. While our focus is on building a content strategy that works for our clients, it’s the outreach and promotion that allow local businesses to be at the top of local searches and map listings. We don’t mind getting dirty and doing what is necessary to move the needle. Let our agency move the needle for your benefit.

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